Want To Rev-Up Your Sales?

Is Sales The Engine Of Your Business?
The answer to this question can be very revealing. It works on 2 levels:
1. Sales is at the very core of the organisation and its success
2. Sales is ‘engine-like’ or could it be more efficient and more powerful

The Sales Engine is a powerful metaphor. In F1 the engine (or propulsion unit) is the most important part of the car – it is also the most expensive. The same is true in selling.