Tag: Sales Research

Are You Motivated By Growth Potential, Or Risks To Target?

At its simplest people are motivated by two opposing forces; ‘fear of loss’ or ‘prospect of gain’.  This explains the motivations of different sales managers for using the Sales Strategy Pitstop®.

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The Science Of Sales Assessments

Managers who don’t have recourse to sales assessments are at a disadvantage when it comes to making important sales decisions.  Here we examine the increasing role played by assessments in planning for sales performance success.

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